Let's Celebrate: International Self Care Day

Uncategorized Jul 23, 2021

July 24th is International Self-Care Day! While the global health community has been celebrating this day for the last 10 years, people have practiced self-care for millennia.

In the last decade we’ve seen significant strides in the availability of and accessibility to new self-care interventions, and the self-care movement continues to grow. But we can’t afford to lose focus. As we look forward to the next ten years, we are faced with a unique opportunity to advance self-care, making it more consistently available, safe, effective, affordable, and convenient to those who need it.

To mark the 10th annual International Self-Care Day, we’ve compiled a list of 10 opportunities and resources to help you celebrate and support self-care efforts—as we strive for a more inclusive, equitable, and people-centred approach to optimizing health and well-being across the globe.


International Self-Care Day, is an annual opportunity to spotlight the value of self-care practices, and the approaches people use every day to prevent illness and maximize their health. This day was established to raise awareness of the importance of self-care and provide people with the knowledge and ability on how to be active participants in their own wellness.

The concept of Self Care has gained increased attention recently with a special focus on wellness. This can be anything from healthy eating and good hygiene to practicing lifestyle habits that prevent disease to maintaining good mental and physical health. 

While self-care has gained attention over the last decade,  the products and approaches  available to better people to manage their own health go beyond healthy eating and lifestyle habits. 

Significant strides in the availability and accessibility to new self-care interventions have been made and the self-care movement continues to grow.

New approaches and technological advances have expanded the reach of self-care to health areas ranging from mental health to treatments for chronic diseases—shifting the centre of gravity for many diagnostics, drugs, and devices from a clinical setting to individuals self-administering at home or in their workplaces. 

We are now faced with a unique opportunity to advance self-care, making it more consistently available, safe, effective, affordable and convenient to those who need it. 

We are also celebrating the progress made toward advancing self-care policies and practices while recognizing that our work can’t stop here.

We’ve compiled a list of 10 exciting self-care resources and opportunities to support advocacy efforts as we strive for a more inclusive, equitable, and people-centered approach to optimizing health and well-being across the globe. Dive into these opportunities below!


Explore the official WHO definition of self-care, learn about all that self-care entails, challenges and recommendations, and explore the scope of the problem. Through videos, fact sheets, and tips about safe, health behaviours during a pandemic, the WHO’s self-care intervention home page is a great starting point for advocates, implementers, policymakers, and those working to advocate for self-care and accelerate progress to advance universal health coverage (UHC). 


The COVID-19 pandemic shone a light on the need for high-quality and evidence-based self-care interventions to maintain essential health services as health systems around the world faced major disruptions.

As such, the WHO released updated guidance on self-care interventions with new and existing recommendations to help meet the health needs for people worldwide. And they didn’t stop here. The WHO also has guidance on Human papillomavirus self-samplingself-collection of samples for sexually transmitted infectionsself-management of medical abortionself-administration of injectable contraception and, most recently, guidance on self-testing for Hepatitis C. Explore the new guidance and join WHO in their goal of reaching UHC by 2030!  


The Self-Care Learning and Discovery Series kicked off at the start of Self-Care Month, welcoming hundreds of participants to engaging sessions on access, policy integration, menstrual health, digital health and more!  

The series gives participants a platform to gain new knowledge, share self-care approaches, and connect with people across the self-care movement through 16 virtual sessions. The Self-Care Learning and Discovery Series is for you whether you are an implementer, researcher, advocate, health provider, government representative, youth champion or other stakeholder! 


This International Self-Care Day, join the Global Self-Care Federation, in making a personal commitment to engage in positive self-care action today, and in the future. 

Submit your #SelfCarePromise here! By committing to specific self-care actions, you will join a community of people like yourselves bringing care into the hands of consumers around the world.


With a number of countries already working to integrate self-care into national policies and programming, We’ve developed a case study on two pioneering country governments-Nigeria and Uganda-who developed national guidelines for self-care, taking the first step toward adopting self-care as an approach to achieve UHC. Use the next steps and recommendations in the documents on institutionalizing self-care into policy and health systems to inform how you develop guidelines for self-care integration into government policy and practice.


Digital self-care has great potential to fill existing gaps in access to health information and services. Explore ways to maximize digitally enhanced self-care through this Digital Self-Care Framework. With lessons learned, practical guidance for implementers, advocates and policy makers, and a call to action for all who want to improve health and wellbeing for all through the digitization of self-care, our framework aims to stimulate the movement for health to transition towards more digital options. 


If Self Care is about putting the power in people’s hands, that must also apply to self-care advocacy. To ignite a broad-base movement for self-care, advocates must come together to pave the way for thoughtful and deliberate integration of self-care into health policy, program and practice change.

White Ribbon Alliance, has developed an advocacy roadmap that focuses on Self Care interventions for which evidence exists, as well as cross-cutting principles and values of people-centred care. Download the advocacy roadmap and template in English and French to start advocating today! 


As we strive for UHC, it is imperative that we adopt approaches that support individuals as active participants and decision-makers in their own healthcare. Equally as important is reorienting the health system so that, as people become more engaged in their health, the health system is there to meet them.

Population Services International developed a Quality of Care Framework for self-care to help health systems monitor and support clients accessing health care on their own—without hindering clients’ ability to do so. Whether you are an implementer, policymaker, investor or government official, this framework can be used to ensure quality of care across the health system.


Are you a practitioner, service provider, administrator or organization aiming to support and expand the role of self-care practice in healthcare? Dive into the National Policy Blueprint for Self-Care for Health, developed by the Australian Health Policy Collaboration, and explore a suite of priority policy proposals for implementation. With 12 action areas for policy development and nine priority policy proposals, the blueprint identifies three strategic priorities to consider when integrating self-care into policy – discussed, refined and endorsed by a network of over 50 diverse experts.


Follow the SCTG on Twitter to share how you’re celebrating self-care with us! 

Use the sample social media message below to let your community know which of our 10 opportunities you are engaging in as you advocate for self-care! Make sure to tag us in your post @selfcare4UHC


#Selfcare interventions for health can help us to achieve global health and reach #UHC. This #InternationalSelfCareDay, I’m joining @selfcare4UHC to celebrate the power and potential of self-care by: (activity of choice here) 


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